Media training tailored to you

Speaking to the media is a unique skill, that needs to be learnt and practised.

Mastering your message doesn’t happen by accident.

Meet your media trainer: Tracy McBeth

After more than a decade working in some of the biggest and busiest newsrooms in the country, Tracy knows how to tell and sell a great story.

From high profile court cases to election campaigns and natural disasters, Tracy reported on stories that shaped the nation in major metropolitan newsrooms in Melbourne, Sydney, Brisbane and Perth.

She’s interviewed countless celebrities, politicians, business leaders, everyday heroes and victims of crime - sometimes all on the same day!

Tracy moved into the corporate world in 2015, creating content to help brands build deeper connections with their audience.

Her extensive experience in both the media and corporate industries has given her a deep understanding of the challenges and opportunities to marry business and media objectives.

Passionate about demystifying the dynamic media industry, Tracy has been running media training workshops and coaching people from all walks of life for nearly 2 decades.

She thrives on seeing her clients master media interviews and maximise every opportunity.

  • “Tracy has given me the confidence to stand in front of the cameras and the skills to extract as much value out of every interaction with the media. If you or your team needs media training, I could not recommend her highly enough.”

    Evan Montero, CEO and Co-Founder DIY Blinds

  • Tracy had our team switched on from the get-go. She led on-camera interviews, provided constructive performance feedback and shared countless valuable tips that our team will now use in media interviews moving forward. We would highly recommend her training program to any business or professional looking to step up their media performance game.”

    Loralle Slater, Chief Sales & Marketing and Officer, RedZed

  • “Tracy’s journalistic experience provides practical media training with a supportive environment. Her knowledge and tips provided tangible improvements.”

    David Coe, Manager of Safety, Environment and Community

    Stawell Gold Mines